Jason Khalipa, CrossFit Games champ and founder of NCFIT, shares his blueprint for modern fatherhood. From garage workouts to family dinners, his philosophy is simple: win the day by showing up strong for the people who matter most.
Meet Jason Khalipa
From: San Jose, CA
Kids: Two (ages 11 and 14)
Gig: Founder of NCFIT gyms and digital fitness company
Jason Khalipa built an empire around grit, discipline, and sweat. But when his daughter was diagnosed with leukemia, he discovered a new kind of strength. The kind that shows up in the quiet moments, in hospital rooms, and in the daily grind of being a present dad.
“You only have one shot at this,” he says. “So make it count.”
The Hardest Part
“Just when you think you have it figured out, you don’t,” Jason says. Parenting, like training, is a constant evolution. You don’t hit one PR and call it done. You keep learning, adjusting, and showing up. “It’s a never-ending process of growth as a parent and husband.”
That humility—the willingness to keep learning—is the muscle most dads forget to train.
The Reward
“Watching life and experiences through their eyes,” Jason says.
He lights up when talking about his kids’ energy and curiosity. “They never let things be boring. Watching them grow into awesome young adults is the best part.”
Those everyday moments—game days, dinner talks, small wins—are what make the miles worth it.
The Wisdom
Jason’s advice hits like one of his workouts: direct, practical, no fluff.
“Read all the books, but realize there isn’t a book for your child. Take a regular check-in to ask yourself, ‘How am I doing?’ If you do that, the likelihood of waking up one day thinking you’ve done a terrible job parenting will be slim.”
And then there’s the line that stuck with him from one of the hardest nights of his life.
“The night my daughter got diagnosed with leukemia, the nurse told my wife and me, ‘Keep your date nights.’ Best advice we’ve ever received. If we aren’t locked in, we can’t show up our best for our kids.”
That’s the Khalipa code: protect your marriage, protect your family.
The Routine
Jason’s days are built with intention:
Before 6:30 a.m. – Garage workout from his Train Hard app.
Morning – Helps get the kids ready and shares school drop-off duties with his wife, Ashley.
Daytime – Creates content, records podcasts, and runs the business.
Midday – Shooting range or BJJ for a mental reset.
Evening – Sports with his son, dinner at 6 p.m., bed by 9.
Weekly – Date nights and weekend getaways with Ashley.
He sums it up simply: Family. Fitness. Business.
The Reset
“Working out,” Jason says. “It’s the best thing a dad can do to protect and provide for his family.” Physical strength isn’t about vanity for him. It’s about being capable—mentally and physically—for the people who depend on you.
The Hobbies
When he’s not coaching or creating, Jason’s all-in on adventure: shooting, BJJ, traveling, pickleball, golf, and exploring new restaurants with the family.
Follow him on Instagram at @jasonkhalipa
