At Dad Day, we team up with brands who want to connect with one of the most powerful audiences in the world: dads. Our crew isn’t just scrolling; they’re buying gear, booking trips, building careers, and raising good humans. When they find something that works, they stick with it.
We don’t do quick hits or one-off placements. We build real partnerships that tell stories, move product, and connect with dads in a way that actually sticks.
Our audience shows up — in their inbox, on social, and in real life. Partnering with Dad Day puts your brand in front of dads who care about their health, their families, and the gear they spend money on.
We don’t do copy-paste campaigns. We build collaborations that make sense, whether it’s a newsletter feature, live call with our crew, or run club activation.
If you want to reach dads who actually pay attention, let’s talk.
Our readers are high-earning, decision-making dads who care about family, fitness, finance, and the gear that makes life better. They’re loyal, engaged, and ready to act.
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Gear for the everyday adventure.
